I’m intrigued about who exactly ECITA (Electronic Cigarette Industry Trade Association) is and…
Made up of several large electronic cigarette suppliers, self administered, and you can join for a mere 600 a month – what a catch! A catch indeed, run by Katherine Devlin giving out unbiased information about all things e-cigs and e-liquids, unfortunately if you as a company selling e-cigs and you aren’t on this ECITA self administered site, then you just simply aren’t worth bothering with!
The bankers spring to mind all of a sudden hhhmmm….oh yes, they like to rip people off too – who though really wanted to be in their exclusive club, I mean all that stress from day to day, never knowing when you are going to get caught out, is it worth it I ask myself? NO! I also wonder whether they, the bankers, asked themselves the same question and if so, what their answer would be!
And for any company selling electronic cigarettes, e-liquids, e-cigarette accessories and so on, must have more money than sense paying 7200 per year to display ECITA’s logo on your own website! Why, what makes them so special – what do they know that the rest of us don’t? We know we are all waiting with bated breath for this industry to be regulated, perhaps that’s it, once it is regulated, they may be at the forefront of the firing line, so may as well make your money now Ms Devlin!
There isn’t anything on your site other than an exclusive club of already high earning companies, and why are they earning so much, because they make far more money than their products are worth…who did put you in charge by the way? I’d love to call you an inspiration, but having read through the ECITA site, I find no evidence of inspiration, entrepreneur with a lust for money, definitely!
If ECITA are the standard bearers for excellence in the UK Electronic Cigarette market where is the investment in proper clinical trials and research? How many independent expert scientific studies have ECITA funded? Where are the list of Awards for Excellence held by ECITA members? They are more likely to ‘go fly a kite’ than to earn a KITE mark!
Perhaps I have you all wrong Ms Devlin, perhaps you have carried out all the above on the funding you receive from your very own electronic cigarette business and Decadent Vapours, because I’m sure deep down your not all about the “kerching” are you?
In the light of the pharmaceutical industries’ move to protect their NRT market, and employers confused about smoking e-cigarettes, there is an urgent need for the electronic cigarette industry to fight their corner, not just in the UK but Europe and America. If nothing is done, the likelihood is that electronic cigarettes will be ‘banned’ by the FDA and the EU.
Having read through the ECITA website thoroughly, my flabber is absolutely gasted…where is the information, where is the proactive agenda from all your members who pay you so much money and in the course of running their e-cig businesses make so much money, why aren’t you paying for reports, commissioning governing bodies, becoming market experts, awarding certification to those who carry out their duties in this industry will full diligence?